The 2026 Hohhot City Happy Naadam Festival opened at the Daheihe Military Culture Park on July 3, and will run until Aug 31. It offers visitors and residents an immersive, all-day summer cultural and tourism experience.

Tourists participate in shooting competitions. [Photo/Hohhot Convergence Media]

The festival integrates intangible cultural heritage crafts, trendy entertainment, and more – breaking the geographic and scene limitations of traditional Naadam festival by bringing grassland charm right into the city. The diverse programming caters to families, parent-child outings, and groups of friends.

The park offers a rich variety of experiences. Visitors can try their hand at archery, grassland tug-of-war, and beanbag toss, or participate in bokh (Mongolian wrestling). Fun interactive challenges are also available, where visitors can check in to unlock hidden perks.

Tourists participate in a tug of war competition. [Photo/Hohhot Convergence Media]

After dark, the festival features intangible cultural heritage performances, molten iron fireworks, waterfall fireworks, as well as electronic music parties – where traditional folk arts collide with modern entertainment to create a distinctive summer nightlife landmark unique to Hohhot.

As a flagship summer cultural and tourism event in Hohhot, this year's Naadam ferstival enriches the capital city's summer cultural offerings, and brings the festive Naadam experience right to residents' doorsteps. Visitors from afar no longer need to travel deep into the grasslands to enjoy an all-in-one grassland experience.

Tourists interact with animals. [Photo/Hohhot Convergence Media]