Baotou is rapidly emerging as a standout destination on China's cultural and tourism map. Through its rich heritage and vibrant events, it has tapped into the Yellow River's cultural and natural assets.

Baotou has developed its scenic areas into integrated tourism destinations, attracting numerous visitors to experience spectacular scenery, savor local delicacies, and immerse themselves in the Yellow River's profound cultural legacy. 

The city has launched signature projects that blend history with tourism, with events such as the Baotou Art Expo and the "Yellow River Choir Week" drawing crowds. Meanwhile, open-air concerts, including "Youth in Baotou", energize the streets.  

Sports also play a key role, with the Baotou Marathon attracting 30,000 runners from around the world, alongside equestrian and tennis tournaments. These initiatives showcase Baotou's dynamism, boosting its reputation as a cultural and sporting hub.